Increasing Consumption of High-Quality Animal-Based Products is Impacting Demand for Animal Probiotics

Animal probiotics products are in high demand as people become more concerned about animal health and safety. Also, the market for animal probiotics is growing as a result of the growth in chronic diseases associated with the consumption of animal by-products. Factors such as growing consumption of livestock products and transportation improvements, such as long-term cold free shipping, have facilitated trade in the movement of livestock, products and food on the demand side. According to the FAO, demand for food supplies will increase by 60% by 2050, while demand for animal protein will increase by 1.7% annually. As per the WHO, there has been an increase in pressure on the livestock industry to supply the rising demand for animal protein and consumption of meat, eggs, and milk has grown. With the increase in urban migration, access to cold chain technology, which allows the sales of perishable goods, has become easier.

Antibiotics are Losing Ground Against Animal Probiotics

Animal probiotics are specific strains of microorganisms that are fed to animals in the proper amount to have a positive impact. The use of probiotics as feed additives in animal production has increased significantly over the last decade, particularly since the livestock sector banned the use of antibiotic growth promoters. Additionally, growing awareness of the benefits of animal probiotics among poultry and cattle farmers, as well as pet owners, creates new opportunities for animal probiotic manufacturers. Probiotics are also considered to be a safe and efficient alternative to antibiotics. According to the Natural Resources Defence Council, antibiotic resistance causes more than 2.8 million infections and between 35,000 and 162,000 animal deaths in the United States each year. To effectively manage antibiotic resistance, other control and management strategies are required. The growing demand for alternative control and management strategies to combat antibiotic-resistant diseases in animals drives the market for probiotics.  Additionally, the European and U.S. bans on the use of antibiotics has created a significant demand for natural growth promoters. Protecting public health and generating long-term value are the primary goals of the Farm Animal Investment Risk and Return Initiative (FAIRR). This initiative has convinced 20 global food firms to limit antibiotic use in global supply chains. This can be achieved by adopting an antibiotics policy to phase out routine, prophylactic usage across all supply chains, specifying clear implementation objectives and timelines, and increasing transparency by reporting on implementation and data verification.

Recent Trends in Animal Probiotics Market Industry:

  • Probiotics are utilized for the purpose of disease prevention and boosting immune system.
  • Regulatory agencies are aiding in the expansion of the market for probiotics in animal feed.
  • The growing popularity of natural animal products led to an increased demand for probiotics.
  • Worldwide meat consumption and effective and environmentally friendly animal farming.
  • Usage of probiotics for enhancing digestion, absorbing nutrients, and promoting overall health.
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High R&D Costs are Likely to Be Challenge for Developing New Probiotic Strains

High costs of procuring qualified professionals, expenditures on R&D activities and on laboratories and research equipment are some of the factors that hinder the market development for animal probiotics. The effectiveness of using probiotics in different areas has been approved scientifically; therefore, it can be considered to be a successful market. Since the production of probiotics has health advantages, the firm has difficulty in recovering its initial investment. For instance, in August 2023, Ozona Organics conducted a recall of some liquid probiotic products because of a possible health hazard resulting from high water activity in the formula that results in microbial development. In addition, in 2024, a new product known as Similac Probiotic Tri-Blend contains B. infantis (Bb-02), S. thermophilus (TH-4), and B. lactis (BB-12). This item is not meant for use in infants and its recall is not related to issues that the agency is having with Abbott Nutrition particularly the powdered infant formula. It has pulled its Similac Probiotic Tri-Blend product off the shelves and is working with the FDA to put these additional fixes into effect.

Partnership and Collaboration, Driving the Production and Innovation in Probiotics

Companies in the animal probiotics sector are working together to enhance their research and development efforts. These collaborations allow for the fusion of expertise and resources to develop advanced probiotic formulas and innovative delivery techniques. In June 2023, Floré by Sun Genomics, the only precision probiotic customized to individual needs, revealed a partnership with DSM Ventures, a health, nutrition, and bioscience investment company. In February 2023, Evonik enhanced and expanded probiotics manufacturing at its facility in León, Spain, setting the stage for future development in the Gut Health Solutions sector. The production capacity of Ecobiol, Fecinor, and GutCare has increased by more than two times. Furthermore, in July 2022, the U.K. bacteria manufacturing facility of Lallemand Animal Nutrition was expanded to keep up with the increasing market need for live bacteria in probiotics and silage inoculant products. The new facility effectively doubles packaging capacity and boosts fermentation capacity by 150%.
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Rise in Demand for Poultry Products in Asia Pacific is Projected to Propel the Animal Probiotics Market

China and India are major revenue generators in the Asia-Pacific region. These countries have contributed a large population base, as well as a rise in the number of middle-class people who prefer food with health advantages as they adapt to an urbanized lifestyle. According to The Poultry Federation, China's poultry probiotics industry is projected to generate revenue over US$ 250 million by 2024, owing to rising broiler meat consumption and per-capita disposable income. This has raised demand for poultry products in the region, which has fuelled the expansion of probiotics in the region.  Europe is anticipated to have the second-largest share of the global animal probiotics market during the forecast period due to a ban on the use of antibiotics that promote animal growth, which has increased demand for animal probiotics.
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The report provides a detailed overview of the animal probiotics market insights in regions including North America, Latin America, Europe, Asia-Pacific, Oceania, and the Middle East and Africa. The country-specific assessment for animal probiotics market has been offered for all regional market share, along with forecasts, market scope estimates, price point assessment, and impact analysis of prominent countries and regions. Throughout this market research report, Y-o-Y growth and CAGR estimates are also incorporated for every country and region, to provide a detailed view of the animal probiotics market. These Y-o-Y projections on regional and country-level markets brighten the political, economic and business environment outlook, which are anticipated to have a substantial impact on the growth of the animal probiotics market. Some key country and region included in the animal probiotics market report as follows:
Regions Countries
North America United States, Canada
Latin America Brazil, Mexico, Argentina, Colombia, Chile, Central America Countries, Caribbean Countries, Rest of Latin America
Europe Germany, United Kingdom, France, Italy, Spain, Russia, Poland, Netherlands, Switzerland, Belgium, Sweden, Austria, Norway, Denmark, Czech Republic, Rest of Europe
Asia Pacific China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Singapore, Malaysia, Philippines, Vietnam, Thailand, Bangladesh, Rest of Asia Pacific
Middle East and Africa GCC Countries, South Africa, Nigeria, Egypt, Turkey, Morocco, Ethiopia, Algeria, Israel, Iran, Iraq, Kenya, Rest of MEA

Animal Probiotics Market Research Report Covers In-depth Analysis on:

  • Animal probiotics market detailed segments and segment-wise market breakdown
  • Animal probiotics market dynamics (Recent industry trends, drivers, restraints, growth potential, opportunities in animal probiotics industry)
  • Current, historical and forthcoming 10 years market valuation in terms of animal probiotics market size (US$ Mn), volume (Tons), share (%), Y-o-Y growth rate, CAGR (%) analysis
  • Animal probiotics market demand analysis
  • Animal probiotics market pricing analysis over forecast period (by key segment and by region)
  • Animal probiotics market regional insights with region-wise market breakdown
  • Competitive analysis – key companies profiling including their market share, product offerings, and competitive strategies.
  • Latest developments and innovations in animal probiotics market
  • Regulatory landscape by key regions and key countries
  • Supply chain and value chain analysis in animal probiotics market
  • Animal probiotics market sales and distribution strategies
  • A comprehensive overview of parent market
  • A detailed viewpoint on animal probiotics market forecast by countries
  • Mergers and acquisitions in animal probiotics market
  • Essential information to enhance market position
  • Robust research methodology

- Frequently Asked Questions -

What are the key trends in the animal probiotics market?

Key trends include the rising preference for natural and organic probiotics, innovations in probiotic formulations and a growing focus on pet health and wellness.

What is the projected growth rate for the animal probiotics market over the next decade?

The market is projected to grow at a significant rate due to increasing demand for livestock health products and rising pet ownership, with compound annual growth rates expected to be robust.

Which regions are leading in the animal probiotics market?

North America and Europe are leading due to advanced veterinary practices and high consumer awareness, while the Asia-Pacific region is rapidly growing due to increasing livestock production.