Download Sample, Growing Consumer Demand and Environmental Awareness is Propelling the Organic Meat Market
Consumer demand for organically cultivated foods has created new market opportunities for farmers and is causing a shift in the organic foods sector. In addition to this, the organic meat industry has also lately gained popularity. Consumers are becoming more health-conscious and concerned about the environmental impact of conventional meat production. Organic meat is perceived as a healthier option because it is typically free from antibiotics, hormones, and synthetic chemicals, which are commonly used in conventional meat production. Additionally, organic farming practices often prioritize sustainability and animal welfare, which appeals to environmentally conscious consumers.
Organic meat production usually adheres to higher animal welfare standards, providing animals with more space, outdoor access, and natural feed. This resonates with consumers who prioritize the ethical treatment of animals and seek to support farming practices that are more humane. Furthermore, the availability and accessibility of organic meat have improved, making it easier for consumers to find these products in grocery stores, farmer's markets, and online retailers. These factors are responsible for creating lucrative opportunities for the canned meat market during the forecast period.
Organic meat production usually adheres to higher animal welfare standards, providing animals with more space, outdoor access, and natural feed. This resonates with consumers who prioritize the ethical treatment of animals and seek to support farming practices that are more humane. Furthermore, the availability and accessibility of organic meat have improved, making it easier for consumers to find these products in grocery stores, farmer's markets, and online retailers. These factors are responsible for creating lucrative opportunities for the canned meat market during the forecast period.
Convenience, Cost-Effectiveness, and Nutrition are Providing Traction to the Canned Meat Market
Canned meat offers the convenience of ready-to-eat consumption without the need for cooking or thawing. This aspect makes it highly suitable for individuals with busy lifestyles who seek quick and hassle-free meal options. Moreover, canned meat products provide cost-saving benefits, allowing people with budgetary constraints to store them for extended periods of time. The ease of consumption, combined with the nutritional value and prompt availability, plays a significant role in driving the demand for these products. Furthermore, millennials, who have a preference for high-quality food, often lack the culinary skills required for cooking elaborate meals. As a result, they opt for convenient options such as canned meat. The widespread distribution of canned products through online channels and supermarkets further contributes to their market growth. Additionally, canned meat products can provide essential nutrients such as protein, vitamins, and minerals. They are available in various forms, including different meat types and flavors, offering a range of options to suit different consumer preferences.
Recent Trends in the Canned Meat Industry
- Canned meat option with health benefits such as lower sodium, preservative levels, and fat.
- Canned meat with natural and organic ingredients.
- Ready-to-eat canned meat products and convenience options.
- Sustainable sourcing of meats and environment-friendly packaging solutions to reduce environmental impact.
- Canned meat with innovative flavors and varieties.
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Rising Health Concerns, Production Challenges and High Costs are Likely to Impede the Market Growth
Health-conscious consumers are increasingly preferring freshly prepared food over processed products like canned meat. This preference stems from concerns regarding the high levels of table salt added to enhance taste and prolong shelf life. Moreover, the inclusion of synthetic preservatives in these products has been linked to health issues such as obesity and type 2 diabetes. As a result, there has been a notable decline in the demand for packaged meat products among health-conscious individuals. In addition, poultry producers deal with several challenges in terms of transportation, inadequate storage, and product waste, all of which result in a loss of value in the end product. The equipment used in the poultry industry, such as high-pressure processing, refrigeration equipment, massage equipment, and injectors, improves food production efficiency by minimizing waste. However, due to the vast infrastructure needs, poultry processing operations necessitate large financial expenditures. This comprises pack houses, cold storage facilities along the value chain, cutting-edge technology for processing processed meats while retaining nutritional qualities, infrastructure at port gateways with phytosanitary facilitation, and multi-modal transportation.
New Product Launches, Partnerships and Investments are Accelerating the Market Expansion
Leading companies are continually investing in R&D in order to create novel goods that meet the demands of consumers. In addition, they use a variety of market strategies, such as mergers, acquisitions, and new product launches, to gain a strong presence in the market. For instance, in September 2022, Ocean Brands, a Canada-based seafood company, introduced a new range of tinned sardine fish to cater to the increasing demand from health-conscious American consumers. Ocean Brands takes pride in offering highly sustainable products that are not only flavourful but also contribute to a healthy lifestyle.
Furthermore, Thai Union Group PCL stated in January 2022 that its subsidiary Thai Union Manufacturing Co., Ltd. had agreed to form a new joint venture with JWD InfoLogistics Public Company Limited's subsidiary Pacific Cold Storage Co., Ltd ("PCS"). The new joint venture Pacific TUM Cold Storage Co. Ltd. was scheduled to begin building a new cold storage facility to support TUM's growing raw material supply. Later in October 2022, Canada-based canned seafood manufacturer, Scout, secured USD 4 million (EUR 4.1 million) in a seed funding round. The funding had significantly accelerated its omnichannel brand strategy and operational expansion.
Furthermore, Thai Union Group PCL stated in January 2022 that its subsidiary Thai Union Manufacturing Co., Ltd. had agreed to form a new joint venture with JWD InfoLogistics Public Company Limited's subsidiary Pacific Cold Storage Co., Ltd ("PCS"). The new joint venture Pacific TUM Cold Storage Co. Ltd. was scheduled to begin building a new cold storage facility to support TUM's growing raw material supply. Later in October 2022, Canada-based canned seafood manufacturer, Scout, secured USD 4 million (EUR 4.1 million) in a seed funding round. The funding had significantly accelerated its omnichannel brand strategy and operational expansion.
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Changing Consumer Preferences and Presence of Major Market Players is Impacting the Market Expansion
North America is expected to witness substantial growth in the canned meat market owing to the increasing demand for food products with a longer shelf life. In addition to this, increased consumption of processed food products, changing lifestyles, and the substantial presence of key manufacturers in the region are also driving the market growth in North America. On the other hand, Europe is expected to experience significant growth in the canned meat market during the forecast period. This growth can be attributed to the increased meat consumption in the region. The regular consumption of canned beef in different culinary preparations has resulted from the country's cross-cultural food trends. These factors are responsible for the expansion of the canned meat market in Europe. Furthermore, Asia Pacific consumers prefer fresh food goods such as fresh meat as opposed to packaged products. The demand for these items is expanding dramatically in China, Indonesia, Malaysia, and Thailand. This increase in demand can be ascribed to rapid industrial expansion as well as a surge in consumers' busy lifestyles. These factors in turn are influencing the market growth for canned meat in the region.
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The report provides a detailed overview of the canned meat market insights in regions including North America, Latin America, Europe, Asia-Pacific, Oceania, and the Middle East and Africa. The country-specific assessment for the canned meat market has been offered for all regional market shares, along with forecasts, market scope estimates, price point assessment, and impact analysis of prominent countries and regions. Throughout this market research report, Y-o-Y growth and CAGR estimates are also incorporated for every country and region, to provide a detailed view of the canned meat market. These Y-o-Y projections on regional and country-level markets brighten the political, economic, and business environment outlook, which is anticipated to have a substantial impact on the growth of the canned meat market. Some key countries and regions included in the canned meat market report are as follows:
| Regions | Countries |
|---|---|
| North America | United States, Canada |
| Latin America | Brazil, Mexico, Argentina, Colombia, Chile, Central America Countries, Caribbean Countries, Rest of Latin America |
| Europe | Germany, United Kingdom, France, Italy, Spain, Russia, Poland, Netherlands, Switzerland, Belgium, Sweden, Austria, Norway, Denmark, Czech Republic, Rest of Europe |
| Asia Pacific | China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Singapore, Malaysia, Philippines, Vietnam, Thailand, Bangladesh, Rest of Asia Pacific |
| Middle East and Africa | GCC Countries, South Africa, Nigeria, Egypt, Turkey, Morocco, Ethiopia, Algeria, Israel, Iran, Iraq, Kenya, Rest of MEA |
Canned Meat Market Research Report Covers In-depth Analysis on:
- Canned meat market detailed segments and segment-wise market breakdown
- Canned meat market dynamics (Recent industry trends, drivers, restraints, growth potential, opportunities in canned meat industry)
- Current, historical, and forthcoming 10 years market valuation in terms of canned meat market size (US$ Mn), volume (Units), share (%), Y-o-Y growth rate, CAGR (%) analysis
- Canned meat market demand analysis
- Canned meat market pricing analysis over the forecast period (by key segment and by region)
- Canned meat market regional insights with the region-wise market breakdown
- Competitive analysis – key companies profiling including their market share, product offerings, and competitive strategies.
- Latest developments and innovations in the canned meat market
- Regulatory landscape by key regions and key countries
- Supply chain and value chain analysis in the canned meat market
- Canned meat market sales and distribution strategies
- A comprehensive overview of the parent market
- A detailed viewpoint on the canned meat market forecast by countries
- Mergers and acquisitions in the canned meat market
- Essential information to enhance market position
- Robust research methodology
- Frequently Asked Questions -
What are the key factors driving the canned meat market?
The market is primarily driven by rising consumer demand for convenient, shelf-stable protein sources, evolving dietary preferences, and increasing adoption of ready-to-eat food products in both households and food service industries.
What are the latest trends in the canned meat industry?
The market is witnessing trends such as clean-label products, premium meat offerings, sustainable packaging solutions, and increasing demand for organic and preservative-free canned meat products.
What is the future outlook for the canned meat market?
The market is expected to grow due to continuous innovations in meat preservation, rising demand for emergency food supplies, expanding retail distribution channels, and increasing adoption of convenient protein-rich foods.
