Increasing Demand for Industrial and Institutional Cleaners Will Benefit the Market

Increasing safety and environmental requirements regulating the cleanliness of institutions, offices, warehouses and industrial facilities in both developed and developing countries have resulted in a growth in the usage of industrial and institutional (I&I) cleaners. Growing public awareness of health and hygiene issues, as well as governmental and regulatory demands for hygiene and cleanliness, will drive up demand for industrial and institutional cleaners in the future years. Janitorial products were the major consumer of industrial and institutional cleansers. China's robust industrial expansion and the presence of a substantial textile sector have fuelled demand for industrial cleaning chemicals. Kitchen and catering are the main consumers of institutional and industrial cleaners in Western Europe and Japan.  Superior detergent polymer performance in industrial and institutional laundry detergent formulations is expected to boost market growth over the forecast period.

Furthermore, the United States allocates only 3% of its US$3.6 trillion annual healthcare budget to public health and disease prevention, highlighting the importance of preventive measures. In parallel, consumer demand for high-performance, eco-friendly detergents is rising. Polymers, essential for superior cleaning and fabric care, are increasingly demanded after. With the growing importance of sustainability, there’s a significant opportunity for manufacturers to innovate with environmentally friendly polymers, enhancing market differentiation and meeting evolving consumer expectations.

Increasing Preference for Natural Detergents to Augment Market Growth

Stringent controls on phosphate, a main detergent raw ingredient and rising consumer awareness about the toxicity of harsh chemicals have driven detergent makers to develop a new alternative. Detergent polymers generally phosphate-free and environmentally friendly, making them an excellent choice for detergent makers. Detergent polymers are expected to gain traction throughout the forecast period due to their ability to overcome the drawbacks of phosphate-free formulations and lower manufacturing costs. Dow, Itaconix plc, and Solvay introduced various bio-based solutions to meet the growing demand for bio-based detergent polymers. Natural detergent products, as well as diverse bio-based product offerings by detergent producers, are expected to drive market expansion throughout the forecast period.

Several renowned firms have been working on innovative product introductions to line with market trends. For instance, BASF created several types of detergent polymers, such as Sokalan HP 20, that is a high-performance component for liquid detergent, to meet the demand of highly effective washing detergents at low temperatures. Clariant's product strategy also focuses on improved bio-based revolutionary detergent formulations for washing machines and dishwashers. For instance, in October 2023, at the SEPAWA Congress in Berlin, BASF introduced its latest offerings for home care, industrial & institutional cleaning, and personal care markets. Highlighted under the Care 360° initiative, these innovations emphasize sustainability, digitalization, and collaboration. BASF, sharing booths 137-139, 154-155, 142, and 151-152 with BTC Europe, showcased forward-thinking solutions to address future market challenges. However, the above-mentioned novel product offers and ongoing industry activities will attract detergent manufactures, fuelling demand for detergent polymers throughout the forecast period.

Recent Trends in the Detergent Polymers Industry:

  • Growing demand for environmentally friendly detergent polymers to minimize ecological impact.
  • Manufacturers are prioritizing biodegradable polymers to enhance the sustainability of detergent products.
  • Trend toward minimalistic packaging solutions that incorporate sustainable polymer materials.
  • Development of responsive polymers that adjust cleaning efficiency based on environmental conditions.
  • Creation of polymers with superior stain removal, foam stability, and low residue.
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Constantly Changing Regulations May Hamper Market Expansion

The constantly changing regulations related with the management of components used in the manufacturing of detergents may hamper the market's growth. Several countries have imposed a number of standards and strict restrictions on plastics and their use in response to environmental concerns. Governments have been closely monitoring plastic manufacturing enterprises in order to reduce their negative impact on the environment. Volatile raw material costs, driven by fluctuations in petrochemical and natural resource prices hampers the market growth for detergent polymers. This unpredictability affects production costs and market stability. Technological constraints in creating efficient, biodegradable, and cost-effective polymers further limit innovation, particularly impacting small and medium-sized enterprises with restricted R&D budgets. Additionally, increasing consumer preference for eco-friendly products pressures manufacturers to adopt sustainable alternatives, posing significant financial and operational challenges. Considering of the above-mentioned factors, the global polymer market may suffer hampered expansion in the approaching years, thereby affecting the growth of the detergent polymers market.

Eco-Friendly Polymer Innovations Redefine Laundry Care with Sustainable Performance and Advanced Formulations

Major industry leaders utilize strategies that focus on launching new products, merging with competitors, and purchasing companies to grow their customer base and enhance their range of products. In November 2023, BASF introduced BVERDE GP 790 L, an innovative polymer designed for laundry detergents. This innovative ingredient offers the performance of traditional acrylate polymers while emphasizing sustainability. With 79% biobased content and full biodegradability, BVERDE GP 790 L enhances detergent formulations with better compatibility and a clearer, more homogeneous product. This launch underscores BASF’s commitment to advancing eco-friendly solutions without compromising on efficacy, setting a new standard in the detergent polymers market.

In October 2023, Clariant introduced TexCare Gemini SG Terra, a revolutionary soil release polymer for laundry liquid applications. This innovative product combines high-performance soil release with rheology control, eliminating the need for additional thickening agents. By addressing the common issues of cost, complexity, and environmental impact associated with traditional thickeners, TexCare Gemini SG Terra enhances detergent formulations, making them more efficient and eco-friendlier. Clariant continues to lead in laundry care innovation, offering advanced solutions that raise performance and sustainability in detergent products.
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Increasing Preference Towards Liquid Detergents Over Washing Powder Leads to Market Expansion

With China as the world's largest detergent manufacturer, the East Asian detergent polymer market is projected to maintain its volume dominance over other regional markets. In a few years, China produced more than 1/3 of the world's detergents, affecting the country's demand for detergent polymers. The scenario is anticipated to continue as a result of a rising preference for liquid detergents over washing powder in countries like Japan, China and South Korea. India, China and Southeast Asian countries account for a sizable share of the washing machine market. This is anticipated to increase demand for advanced detergent formulations. Furthermore, throughout the forecast period, the rising demand for laundry liquids or liquid laundry detergents in Asia Pacific is anticipated to create significant opportunity for detergents polymers.
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The report provides a detailed overview of the detergent polymers market insights in regions including North America, Latin America, Europe, Asia-Pacific, Oceania, and the Middle East and Africa. The country-specific assessment for detergent polymers market has been offered for all regional market share, along with forecasts, market scope estimates, price point assessment, and impact analysis of prominent countries and regions. Throughout this market research report, Y-o-Y growth and CAGR estimates are also incorporated for every country and region, to provide a detailed view of the detergent polymers market. These Y-o-Y projections on regional and country-level markets brighten the political, economic and business environment outlook, which are anticipated to have a substantial impact on the growth of the detergent polymers market. Some key country and region included in the detergent polymers market report as follows:
Regions Countries
North America United States, Canada
Latin America Brazil, Mexico, Argentina, Colombia, Chile, Rest of Latin America
Europe Germany, United Kingdom, France, Italy, Spain, Russia, Poland, Netherlands, Switzerland, Belgium, Austria, Sweden, Norway, Denmark, Finland, Ireland, Rest of Europe
Asia Pacific China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Singapore, Malaysia, Vietnam, Thailand, Rest of Asia Pacific
Middle East and Africa GCC Countries, South Africa, Nigeria, Egypt, Morocco, Algeria, Israel, Iran, Kenya, Turkey, Rest of MEA

Detergent Polymer Market Research Report Covers In-depth Analysis on:

  • Detergent polymers market detailed segments and segment-wise market breakdown
  • Detergent polymers market dynamics (Recent industry trends, drivers, restraints, growth potential, opportunities in detergent polymers industry)
  • Current, historical and forthcoming 10 years market valuation in terms of detergent polymers market size (US$ Mn), volume (Tons), share (%), Y-o-Y growth rate, CAGR (%) analysis
  • Detergent polymers market demand analysis
  • Detergent polymers market pricing analysis over forecast period (by key segment and by region)
  • Detergent polymers market regional insights with region-wise market breakdown
  • Competitive analysis – key companies profiling including their market share, product offerings, and competitive strategies.
  • Latest developments and innovations in detergent polymers market
  • Regulatory landscape by key regions and key countries
  • Supply chain and value chain analysis in detergent polymers market
  • Detergent polymers market sales and distribution strategies
  • A comprehensive overview of parent market
  • A detailed viewpoint on detergent polymers market forecast by countries
  • Mergers and acquisitions in detergent polymers market
  • Essential information to enhance market position
  • Robust research methodology

- Frequently Asked Questions -

How is the detergent polymer market expected to evolve over the next decade?

The detergent polymers market is anticipated to grow steadily, driven by increasing consumer demand for advanced cleaning solutions and sustainable products, with significant developments in product innovation.

What factors are driving the growth of the detergent polymers market?

Growth is driven by rising consumer awareness about hygiene, advancements in polymer technology and the increasing adoption of eco-friendly and biodegradable detergents.

How do detergent polymers contribute to environmental sustainability?

Many detergent polymers are designed to be biodegradable and environmentally friendly, reducing the ecological footprint of cleaning products and promoting sustainable practices in the industry.