Challenges in Food Consumption and Poor Farming Conditions in Cold Winter Countries Leads to Market Expansion

The cold winter region of earth covers around 20% of its surface area, with frequent freezing, snowfall, and low temperatures. There isn't any land available for farming because of the snow and winter resulting in the population's heavy reliance on dried veggies for nutrition. For Instance, Sensient Technologies Corporation is a leading company in the dried vegetable industry, known for their high-quality products sold worldwide. Since of their extensive stock order, they distribute their products in cold and winter regions through a large number of distributors.

Canada, Finland, Russia, Iceland, Sweden, Norway, Greenland, Estonia, Mongolia, and Kazakhstan are the top ten coldest countries in the world. They are all dealing with food consumption challenges due to their harsh weather conditions. Governments are offering funding to companies to boost the production of dried vegetables domestically. Additionally, special policies are in place to ensure that low-income individuals have access to dried vegetables at affordable prices, thus expanding the market for dried vegetables.
Dried Vegetables Market

Food Service Industry Significantly Drives Growth in the Dried Vegetable Market

The food services sector is a significant factor in the growth of the worldwide dried vegetable market due to its use of dried vegetables. Restaurants, cafes, and hotels choose for dried vegetables because of their convenience, consistent quality, and year-round availability in the market. Dried vegetables provide benefits such as decreased wastage and extended shelf life for the food services industry, aiding in improved inventory management. Additionally, the availability of these items in supermarkets, hypermarkets, and convenience stores is due to the expansion of retail in this sector. The increase in e-commerce platforms has simplified the process of ordering dried vegetables online, leading to further growth in this market.

Dried vegetables provide a variety of options year-round due to their extended shelf life compared to fresh produce. This extended shelf life can reduce food waste, as approximately 1.3 billion tons of food is lost or wasted globally each year. In addition, frozen fruits and vegetables retain nutrients, making them a popular choice for health-conscious individuals seeking a balanced diet. Research suggests that preserved vegetables can provide similar nutritional benefits as fresh vegetables without the use of preservatives.

Recent Trends in the Dried Vegetables Market Industry:

  • Growing consumer demand for healthy and convenient food choices
  • Popularity of vegan and plant-based diets causing a rise in dried vegetable consumption
  • Focus on sustainable agriculture techniques and organic certification for products
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High Costing of Processing Method Leads to Hinder the Market Expansion

Probably one of the most tough challenges affecting quality of dried vegetables is the ability to maintain high standards of quality when it comes to vegetable drying. This makes it quite a challenge to ensure that the dried veggies which are usually consumed are always of the finest quality, tasty, and health promoting. Vegetables are problematic in terms of drying because of their uneven structure and as well as their dissimilar moisture levels. This results to differences in the quality of dried veggies. However, the drying process brings about change in colour, flavour, and nourishment of the vegetables in the recipe. In hot temperature, it has been observed that the nutritional value of the foods is reduced due to high heat content and there is reduction in the vitamins and antioxidants hence it repels those individuals who are conscious of their health. To enforce safety on the food during drying, hygienic practices must always be followed astringently. For instance, Tor’s company compromises on safety or quality, it risks losing the consumers trust, and therefore does not allow the dried vegetable market to grow.

It is quite evident that the high production costs limit the size of the market. Drying fruits and vegetable through dehydration, takes several processes like washing, peeling, slicing, and drying which certainly takes a lot of manpower and a considerable amount of resources. Furthermore, the costs that may be incurred when using particular equipment and areas to eliminate humidity as well as the costs of energy required to accomplish the drying process can also be considered as the major factors that may enhance the general costs of production. This makes dried fruits & vegetables possibly require an additional step and equipment, which in turn raises production costs more than the fresh or even frozen fruits and vegetables that undergo relatively minimal processing. Due to the resulting increase in the costs of production, dried fruits & vegetables are a bit expensive and may not be as affordable as before the adoption of technology, specifically to some clients. This may limit the request and demand of dried fruits & vegetables particularly to those consumers who are very sensitive to price.

New Patent through a Partnership Between Companies, Accelerate the Growth of the Dried Vegetables Market

International businesses concentrate on building alliances and broadening their distribution networks in order to gain market share in various geographic areas for dried vegetables. For instance, in September 2023, Agri-Neo and BCFoods reveal collaboration to enhance food safety of dried vegetables and spices in China. The collaboration between Agri-Neo and BCFoods establishes a fresh food safety benchmark in the Chinese dehydrated vegetable and spice industry. Again, in October 2023, Agri-Neo, a prominent company in food safety for low-moisture foods, declared its collaboration with Henan Sunny Foodstuff, a well-known producer and seller of spices and dehydrated vegetables in China. Henan Sunny is set to introduce the Neo-Pure Organic Pasteurization technology at its Henan location in China in order to provide top-notch food safety and quality to its global customers, beginning with their dehydrated garlic items.

Collaboration between the companies is leading to the development of a new patent for dehydrated vegetables that will speed up production. For instance, in Aug 2023, Blend hub is collaborating with Upfood to create new products. Upfood has invented a solar-powered vegetable dryer with a low production cost and is currently seeking a patent. The standard model can dehydrate 1 million tons of fresh fruits and vegetables daily. The dryer's capacity can range from 50 kg/day for small-holder farmers to 10MT per day for industrial production, with the option to customize. This dryer can be used after harvesting or in a production plant to dry items before turning them into powder.
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North America and Asia Pacific is Expected to Grow Quickly Due to Working Population and Urbanisation

North America's culture of convenience and on-the-go eating habits, along with a high demand for easy-to-make food products among a busy population, contribute to its dominant position. Additionally, its well-developed food processing industry and advanced dehydration technology play a significant role in daily life in the region. Consumer demand for healthy, long-lasting foods that cater to their lifestyle choices shapes the market dynamics in North America. In addition, large corporations that make significant investments in research and development to grow their dehydrated food offerings also strengthen this industry.

The dehydrated food market in Asia-Pacific is growing quickly because of urbanization, increasing disposable incomes, and a growing working population. Moreover, the growth is influenced by regional cooking customs and a rise in the acceptance of Western dietary practices. The Asia-Pacific market for dried organic fruits and vegetables is expected to grow quickly because of increasing consumer interest in convenient foods and the expansion of the processing industry. The plentiful agricultural resources in Asia offer many opportunities to create dried fruit and vegetables for both local and global markets.
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The report provides a detailed overview of the dried vegetables market insights in regions including North America, Latin America, Europe, Asia-Pacific, Oceania, and the Middle East and Africa. The country-specific assessment for dried vegetables market has been offered for all regional market share, along with forecasts, market scope estimates, price point assessment, and impact analysis of prominent countries and regions. Throughout this market research report, Y-o-Y growth and CAGR estimates are also incorporated for every country and region, to provide a detailed view of the dried vegetables market. These Y-o-Y projections on regional and country-level markets brighten the political, economic and business environment outlook, which are anticipated to have a substantial impact on the growth of the dried vegetables market. Some key country and region included in the dried vegetables market report as follows:
Regions Countries
North America United States, Canada
Latin America Brazil, Mexico, Argentina, Colombia, Chile, Central America Countries, Caribbean Countries, Rest of Latin America
Europe Germany, United Kingdom, France, Italy, Spain, Russia, Poland, Netherlands, Switzerland, Belgium, Sweden, Austria, Norway, Denmark, Czech Republic, Rest of Europe
Asia Pacific China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Singapore, Malaysia, Philippines, Vietnam, Thailand, Bangladesh, Rest of Asia Pacific
Middle East and Africa GCC Countries, South Africa, Nigeria, Egypt, Turkey, Morocco, Ethiopia, Algeria, Israel, Iran, Iraq, Kenya, Rest of MEA

Dried Vegetables Market Research Report Covers In-depth Analysis on:

  • Dried vegetables market detailed segments and segment-wise market breakdown
  • Dried vegetables market dynamics (Recent industry trends, drivers, restraints, growth potential, opportunities in dried vegetables market industry)
  • Current, historical and forthcoming 10 years market valuation in terms of dried vegetables market size (US$ Mn), volume (Tons), share (%), Y-o-Y growth rate, CAGR (%) analysis
  • Dried vegetables market demand analysis
  • Dried vegetables market pricing analysis over forecast period (by key segment and by region)
  • Dried vegetables market regional insights with region-wise market breakdown
  • Competitive analysis – key companies profiling including their market share, product offerings, and competitive strategies.
  • Latest developments and innovations in dried vegetables market
  • Regulatory landscape by key regions and key countries
  • Supply chain and value chain analysis in dried vegetables market
  • Dried vegetables market sales and distribution strategies
  • A comprehensive overview of parent market
  • A detailed viewpoint on dried vegetables market forecast by countries
  • Mergers and acquisitions in dried vegetables market
  • Essential information to enhance market position
  • Robust research methodology

- Frequently Asked Questions -

What are the key drivers of growth in the dried vegetables market?

The growth of the dried vegetables market is driven by increasing demand for convenience foods, longer shelf life, and rising health awareness among consumers looking for nutritious and easy-to-prepare options.

What is the impact of consumer preference for organic dried vegetables?

As consumer demand for organic products increases, the market for organic dried vegetables is expected to expand, driven by growing health concerns and the shift towards cleaner, more natural food options.

Are there any challenges faced by the dried vegetables market?

The market faces challenges such as high production costs, environmental impacts of drying processes, and competition from fresh and frozen vegetables, which may limit the adoption of dried vegetables in some regions.