Download Sample, Ultrasonic Thawing Enhances Safety and Efficiency in Meat Processing Driving the Market Growth
As demands from work, personal life, and social activities increase, the need for quick and convenient meal choices is growing. The fast growth of the worldwide economy, population, and industrialization has inevitably led to the rise of meat industry exploitation, ultimately boosting the demand for meat products. Sausages, ham, and pre-cooked meat products satisfy this need as they offer easy meal preparation options. The convenience of cooking and short preparation time make meats a preferred option for those looking for both efficiency and nutrition in their meals. In addition, the processed meat market has been propelled by the increasing customer desire for flavoured and healthy meat options.
Different types of herbs, marinades, seasonings, and spices are used on processed meat items to enhance their flavour and provide them with a savoury taste. Consumers choose taste over the time-consuming process of preparing intricate meat dishes, leading to the rising popularity of Processed Meat products. The trend of meat flavours is growing and including more meat processing techniques like glazing and braising due to changes in consumer taste preferences. However, as per the NIH studies, in 2024, ultrasonic-enhanced thawing covers the way for additional processing of meat products. The use of ultrasonic technology decreases the time needed to thaw frozen meat and successfully prevents the growth of microbes during the thawing process, leading to improved safety of the food after thawing. Furthermore, the use of ultrasonic assistance in the thawing process helps reduce moisture loss in meat products, which positively affects the spread of brining solution in curing processes that follow.
Different types of herbs, marinades, seasonings, and spices are used on processed meat items to enhance their flavour and provide them with a savoury taste. Consumers choose taste over the time-consuming process of preparing intricate meat dishes, leading to the rising popularity of Processed Meat products. The trend of meat flavours is growing and including more meat processing techniques like glazing and braising due to changes in consumer taste preferences. However, as per the NIH studies, in 2024, ultrasonic-enhanced thawing covers the way for additional processing of meat products. The use of ultrasonic technology decreases the time needed to thaw frozen meat and successfully prevents the growth of microbes during the thawing process, leading to improved safety of the food after thawing. Furthermore, the use of ultrasonic assistance in the thawing process helps reduce moisture loss in meat products, which positively affects the spread of brining solution in curing processes that follow.
Poultry's Popularity Rises with Health-Conscious Consumers Propelling the Market Growth
The poultry meat type dominates the highest market growth for the processed meat market. Chickens reach the point of being ready for slaughter at a faster pace compared to cows, pigs, or sheep. This quicker process enables producers to release products faster and lowers production expenses. Poultry meat and eggs are a popular protein source that influences to bodybuilders. The main factors driving the market's expansion are the low-cost and competitive pricing of poultry compared to other meats, along with its dietary and nutritional advantages. The rise in physical fitness habits among millennials has led to a surge in the consumption of poultry products to satisfy their protein requirements.
The poultry industry in the United States ranks first globally for poultry meat production and second for poultry meat exports, while also holding a significant position in egg production. Poultry meat consumption in the United States is significantly greater than that of beef or pork but falls short of total red meat consumption. In addition, for healthy poultry meat key management tools were implemented to keep chicken infection-free before going to market. For instance, implementing biosecurity measures in place in a poultry farm can stop infectious diseases like Avian Influenza from entering and spreading.
The poultry industry in the United States ranks first globally for poultry meat production and second for poultry meat exports, while also holding a significant position in egg production. Poultry meat consumption in the United States is significantly greater than that of beef or pork but falls short of total red meat consumption. In addition, for healthy poultry meat key management tools were implemented to keep chicken infection-free before going to market. For instance, implementing biosecurity measures in place in a poultry farm can stop infectious diseases like Avian Influenza from entering and spreading.
Recent Trends in the Processed Meat Industry
- Growing focus on healthier processed meats with less sodium, fat, and artificial ingredients.
- Plant-based meat alternatives are becoming more realistic and affordable, impacting processed meat sales.
- Processors are creating new flavour profiles and ethnic varieties to attract customers.
- Advancements in meat processing improve safety, shelf life, and nutritional profiles of processed meats.
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Plant-Based Alternatives and Disease Outbreaks Threaten the Processed Meat Market
Prior research demonstrates that processed meat has various adverse health impacts aside from cardiovascular disease. The International Agency on Research for Cancer, a part of the World Health Organization, categorizes processed meat as potentially causing cancer in humans. Consuming 50 grams of processed meat every day is allied with a higher possibility of developing Breast cancer, Colorectal cancer, Pancreatic cancer, and Prostate cancer. Consuming red meat and processed meat contributes to raised levels of dietary cholesterol, which is linked to irregular glucose metabolism in the body.
Furthermore, it has been proved that the excessive use of artificial preservatives can negatively affect the body. The probable adverse health impacts will restrict market expansion since consumers are shifting their interest toward plant-based meat options. For instance, Beyond Meat, Inc. is one of the major plant-based meat producers that offers plant-based protein and non-GMO products. In addition, evolving diseases like bird flu can disturb supply chains and consumer confidence in processed meat products. Moreover, the increased prevalence of bird flu can have several potential effects on the processed meat market. Thus, it can reduce the overall supply of chickens and turkeys available for processing, which can limit the amount of processed meat that ends up on store shelves.
Furthermore, it has been proved that the excessive use of artificial preservatives can negatively affect the body. The probable adverse health impacts will restrict market expansion since consumers are shifting their interest toward plant-based meat options. For instance, Beyond Meat, Inc. is one of the major plant-based meat producers that offers plant-based protein and non-GMO products. In addition, evolving diseases like bird flu can disturb supply chains and consumer confidence in processed meat products. Moreover, the increased prevalence of bird flu can have several potential effects on the processed meat market. Thus, it can reduce the overall supply of chickens and turkeys available for processing, which can limit the amount of processed meat that ends up on store shelves.
New Product Launches and Strategic Partnership in the Processed Meat Market
Major market leaders employ marketing tactics focused on introducing new products, merging with other companies, and acquiring new businesses to grow their customer base and enhance their range of products. In February 2024, Cargill Inc. acquired two meat facilities from its longtime collaborator Ahold Delhaize USA. The company has put money into two processing facilities to increase its production and distribution of supermarket case-ready beef and pork to retailers in the Northeastern region of the nation. Meanwhile, in March 2024, At Hormel Foods, the company's culture of innovation encourages all 20,000 team members to actively take part and contribute. The makers of the HORMEL brand are thrilled to prove the newest instance of team-member partnership with the announcement of their latest product HORMEL Sweet Garlic Ginger Pork Loin, now sold at chosen grocery stores across the country.
Furthermore, in January 2024, Tyson Foods, Inc. invested in its new US$355 million food manufacturing facility in Bowling Green, Kentucky. Built to increase its bacon production capacity, the new facility allows Tyson Foods to leverage its leadership in the industry and the increasing demand for its products. In addition, in July 2023, the Kraft Heinz Company plans to decrease its reliance on virgin plastic in its worldwide packaging by 20 % by 2030 as part of a goal announced for 2023. This is aimed at reducing the company's use of fossil fuels and exploring eco-friendly packaging alternatives.
Furthermore, in January 2024, Tyson Foods, Inc. invested in its new US$355 million food manufacturing facility in Bowling Green, Kentucky. Built to increase its bacon production capacity, the new facility allows Tyson Foods to leverage its leadership in the industry and the increasing demand for its products. In addition, in July 2023, the Kraft Heinz Company plans to decrease its reliance on virgin plastic in its worldwide packaging by 20 % by 2030 as part of a goal announced for 2023. This is aimed at reducing the company's use of fossil fuels and exploring eco-friendly packaging alternatives.
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North America's Dominates the Processed Meat Market, With Asia Pacific Expected to Experience Rapid Growth
The North America region is anticipated to dominate the processed meat market during the forecast period. The strong demand for convenient foods among consumers, along with a well-developed meat processing sector and a prevalent meat-eating culture. The area's stronghold on the market is also reinforced by the existence of leading food processing firms and modern distribution systems that guarantee a wide range of meat products. As per one of the studies about 85% of the beef in the United States is purchased and processed by Tyson, JBS, Cargill and National Beef. Consumers in North America, especially in the United States and Canada, show a liking for diets high in protein, which leads to the significant consumption of meats. The market is experiencing changes towards healthier and higher quality meat choices, showing an increasing awareness about health among consumers.
Lifestyle changes, urbanization, and a rising demand for convenient, ready-to-eat meat options are driving substantial growth in the processed meat market in the Asia-Pacific region. The variety of cooking styles in the region and the increasing popularity of Western diets have expanded the market for meat. In the Asia Pacific region, pork and poultry are favoured, while there is an increasing need for frozen and ready-to-eat meat items. Thus, the Asia-Pacific region is anticipated to experience the most rapid growth in the market for processed meat.
Lifestyle changes, urbanization, and a rising demand for convenient, ready-to-eat meat options are driving substantial growth in the processed meat market in the Asia-Pacific region. The variety of cooking styles in the region and the increasing popularity of Western diets have expanded the market for meat. In the Asia Pacific region, pork and poultry are favoured, while there is an increasing need for frozen and ready-to-eat meat items. Thus, the Asia-Pacific region is anticipated to experience the most rapid growth in the market for processed meat.
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The report provides a detailed overview of the Processed Meat market insights in regions including North America, Latin America, Europe, Asia-Pacific, Oceania, and the Middle East and Africa. The country-specific assessment for Processed Meat market has been offered for all regional market share, along with forecasts, market scope estimates, price point assessment, and impact analysis of prominent countries and regions. Throughout this market research report, Y-o-Y growth and CAGR estimates are also incorporated for every country and region, to provide a detailed view of the Processed Meat market. These Y-o-Y projections on regional and country-level markets brighten the political, economic and business environment outlook, which are anticipated to have a substantial impact on the growth of the Processed Meat market. Some key country and region included in the Processed Meat market report as follows:
| Regions | Countries |
|---|---|
| North America | United States, Canada |
| Latin America | Brazil, Mexico, Argentina, Colombia, Chile, Central America Countries, Caribbean Countries, Rest of Latin America |
| Europe | Germany, United Kingdom, France, Italy, Spain, Russia, Poland, Netherlands, Switzerland, Belgium, Sweden, Austria, Norway, Denmark, Czech Republic, Rest of Europe |
| Asia Pacific | China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Singapore, Malaysia, Philippines, Vietnam, Thailand, Bangladesh, Rest of Asia Pacific |
| Middle East and Africa | GCC Countries, South Africa, Nigeria, Egypt, Turkey, Morocco, Ethiopia, Algeria, Israel, Iran, Iraq, Kenya, Rest of MEA |
Processed Meat Market Research Report Covers In-depth Analysis on:
- Processed Meat market detailed segments and segment-wise market breakdown
- Processed Meat market dynamics (Recent industry trends, drivers, restraints, growth potential, opportunities in Processed Meat industry)
- Current, historical and forthcoming 10 years market valuation in terms of Processed Meat market size (US$ Mn), volume (Tons), share (%), Y-o-Y growth rate, CAGR (%) analysis
- Processed Meat market demand analysis
- Processed Meat market pricing analysis over forecast period (by key segment and by region)
- Processed Meat market regional insights with region-wise market breakdown
- Competitive analysis – key companies profiling including their market share, product offerings, and competitive strategies.
- Latest developments and innovations in Processed Meat market
- Regulatory landscape by key regions and key countries
- Supply chain and value chain analysis in Processed Meat market
- Processed Meat market sales and distribution strategies
- A comprehensive overview of parent market
- A detailed viewpoint on Processed Meat market forecast by countries
- Mergers and acquisitions in Processed Meat market
- Essential information to enhance market position
- Robust research methodology
- Frequently Asked Questions -
What is the processed meat market growth potential over the next decade?
The processed meat market is expected to experience steady growth driven by evolving consumer preferences, increased demand for convenience foods, and innovations in product offerings within the industry.
What are the key drivers influencing the processed meat market?
Key drivers include growing urbanization, busy lifestyles that increase demand for ready-to-eat meals, and consumer interest in high-protein diets, alongside improvements in food preservation technology.
What are the major trends shaping the processed meat industry?
Trends include the rise of plant-based and alternative meat options, the adoption of cleaner labels, and advancements in processing technologies that improve taste, texture, and shelf life of products.
