Download Sample, Rising Popularity of Vegan Hair Care Products is Stimulating the Professional Hair Care Market Expansion
In today's health-conscious society, an increasing number of people are opting to live a vegan lifestyle. This covers not only food but also personal care items. As veganism grows in popularity, the market now offers a diverse range of vegan-friendly hair care products, ranging from shampoo and conditioner to hair treatments and styling tools. These products contain no animal components or by-products, making them an excellent alternative for individuals who follow a vegan diet and lifestyle. They are also organic and devoid of harsh chemicals and synthetic scents, making them softer on the hair and scalp. Vegan hair care products are becoming increasingly popular in the hair care industry due to their natural ingredients and lack of animal products.
These products are usually free of harsh chemicals making them an excellent alternative for anyone who wants to avoid harsh chemicals and possible skin irritants. Furthermore, because vegan products are free of animal ingredients and are frequently packed in recyclable materials, they are considerably more ecologically friendly than typical hair care products. Overall, vegan hair care products are an excellent alternative for individuals seeking healthier, more sustainable hair care choices. As a result, these products are expanding the market for sustainable hair care products, fuelling market development.
These products are usually free of harsh chemicals making them an excellent alternative for anyone who wants to avoid harsh chemicals and possible skin irritants. Furthermore, because vegan products are free of animal ingredients and are frequently packed in recyclable materials, they are considerably more ecologically friendly than typical hair care products. Overall, vegan hair care products are an excellent alternative for individuals seeking healthier, more sustainable hair care choices. As a result, these products are expanding the market for sustainable hair care products, fuelling market development.
Rising Hair Protection Concerns, Emerging Fashion and Expansion of E-Commerce are Driving the Market Growth
The rising concerns regarding hair protection, hair loss, hair density, and the quality of hair that must be maintained on a regular basis have grown over the last few decades. As a result, the need for several professional hair care products such as shampoo, hair colour, and others has increased. Furthermore, the rising hair fashion trends and the distribution of professional hair care products through various distribution channels such as online stores, salons, and others add to the growth of the professional hair care market. The global professional hair care market is trending with an extensive variety of components and products for different scalp and hair types owing to the availability of a digital platform. The increasing penetration of the internet accelerates the adoption of digital technology.
Due to the simplicity and convenience of online shopping, the demand for hair care products is anticipated to expand rapidly through e-commerce platforms. Furthermore, e-commerce platforms provide numerous benefits such as free home delivery, discounts on bulk orders, and gift vouchers, as well as saving buyers time. The internet has drastically altered practically every area of human life. It has also changed customers' purchasing behaviour. Professional hair care product makers now collect data on new clients and keep track of existing ones. Based on this information, the firms provide a one-of-a-kind online purchasing experience. E-commerce businesses use numerous personalization methods to influence clients' purchasing behaviour. Customised pop-ups, messages, emails and so on assist e-commerce firms collect evaluations or feedback from customers, which helps them improve their customer engagement. Furthermore, rising disposable income, as well as the development of highly specialised products in the shampoo and hair colourant categories, are driving up demand for professional haircare products.
Due to the simplicity and convenience of online shopping, the demand for hair care products is anticipated to expand rapidly through e-commerce platforms. Furthermore, e-commerce platforms provide numerous benefits such as free home delivery, discounts on bulk orders, and gift vouchers, as well as saving buyers time. The internet has drastically altered practically every area of human life. It has also changed customers' purchasing behaviour. Professional hair care product makers now collect data on new clients and keep track of existing ones. Based on this information, the firms provide a one-of-a-kind online purchasing experience. E-commerce businesses use numerous personalization methods to influence clients' purchasing behaviour. Customised pop-ups, messages, emails and so on assist e-commerce firms collect evaluations or feedback from customers, which helps them improve their customer engagement. Furthermore, rising disposable income, as well as the development of highly specialised products in the shampoo and hair colourant categories, are driving up demand for professional haircare products.
Recent Trends in the Professional Hair Care Products Industry
- Sustainable packaging and eco-friendly formulations.
- Innovative scalp care products targeting specific concerns.
- The trend towards gender-neutral and inclusive product lines.
- Emphasis on salon-quality results at home.
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New Brand Launches and Acquisitions Provide Traction to the Market Expansion
In an attempt to increase their global market share, professional hair care products manufacturers are continually pursuing competitive marketing tactics such as collaborations, technological advancements, investments, acquisitions, and R&D activities. In October 2022, Henkel pushed the megatrend of personalization one step further with the launch of the new Schwarzkopf Professional hair care brand SalonLab&Me, which combines stylist knowledge with a digital experience. Salon customers may now receive hyper-personalized hair care recommendations according to their specific hair type, while hairdressers can experiment with a new revenue model for their salon. The new hair care line is offered in a salon-exclusive online shop, expanding the company's portfolio of digital innovation.
Additionally, Shiseido's Asia-Pacific Hair Professional business was acquired by Henkel in February 2022. The acquisition includes widely recognized Professional products like as Sublimic and Primience, which are backed by the authorized Shiseido Professional brand. Furthermore, in January 2023, Mielle Organics, a textured haircare brand was acquired by Procter & Gamble in order to expand access to its product line. Under the acquisition, the brand would continue to operate as an autonomous subsidiary of P&G Beauty.
Additionally, Shiseido's Asia-Pacific Hair Professional business was acquired by Henkel in February 2022. The acquisition includes widely recognized Professional products like as Sublimic and Primience, which are backed by the authorized Shiseido Professional brand. Furthermore, in January 2023, Mielle Organics, a textured haircare brand was acquired by Procter & Gamble in order to expand access to its product line. Under the acquisition, the brand would continue to operate as an autonomous subsidiary of P&G Beauty.
High Costs, Allergic Reactions and Government Regulations Pose Threat to the Market Progress
The high cost of raw ingredients, along with the limited availability of professional hair care products through existing distribution channels, is limiting market expansion. In addition to this, a huge percentage of people with sensitive hair develop adverse reactions due to the usage of hazardous chemicals in products such as shampoo, cleansers, serums, and others, hindering the global professional hair care market. Furthermore, some government regulations for the prohibition of harmful hair color additives and ingredients such as lead acetate, 1,4-benzenediamine, 2-methyl, 2,5- diamino toluene sulfate and 1,3-benzenediol among others are also responsible for the impediment of the professional hair care product market over the forecast period.
Henkel AG & Co. Kgaa, Unilever PLC, Revlon Inc., L'oreal SAS, Avon Products, Inc., Aveda Corp. (The Estee Lauder Companies Inc.), Toni & Guy, Procter & Gamble, Kao Corporation, Shiseido Co. Ltd. are some of the prominent market players operating in the global professional hair care products market.
Henkel AG & Co. Kgaa, Unilever PLC, Revlon Inc., L'oreal SAS, Avon Products, Inc., Aveda Corp. (The Estee Lauder Companies Inc.), Toni & Guy, Procter & Gamble, Kao Corporation, Shiseido Co. Ltd. are some of the prominent market players operating in the global professional hair care products market.
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Rising Disposable Income and Increasing Demand for Natural & Organic Hair Products is Accelerating the Market Expansion
The professional hair care product market is experiencing a surge in demand in the Asia Pacific region. This surge in demand can be attributed to the changing hair fashion trends and a rapid increase in disposable income of the population in this region. In addition, the increased use of professional hair care products in developing nations, as well as the acceptance of organic components, will provide several opportunities for shampoo and hair coloring product manufacturers to grow a wide customer base. On the other hand, North America is anticipated to witness substantial growth in the professional hair care products market owing to the rising disposable income and consumer concern about appearance, particularly among millennials. In addition, increased consumer concern for hair protection in this region, as well as consumer desire for natural and organic hair care products, are expected to provide tremendous potential for natural and organic professional hair care products in the near future.
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The report provides a detailed overview of the professional hair care products market insights in regions including North America, Latin America, Europe, Asia-Pacific, Oceania, the Middle East, and Africa. The country-specific assessment for the professional hair care products market has been offered for all regional market shares, along with forecasts, market scope estimates, price point assessment, and impact analysis of prominent countries and regions. Throughout this market research report, Y-o-Y growth and CAGR estimates are also incorporated for every country and region, to provide a detailed view of the professional hair care products market. These Y-o-Y projections on regional and country-level markets brighten the political, economic,c and business environment outlook, which are anticipated to have a substantial impact on the growth of the professional hair care products market. Some key countries and regions included in the professional hair care products market report are as follows:
| Regions | Countries |
|---|---|
| North America | United States, Canada |
| Latin America | Brazil, Mexico, Argentina, Colombia, Chile, Central America Countries, Caribbean Countries, Rest of Latin America |
| Europe | Germany, United Kingdom, France, Italy, Spain, Russia, Poland, Netherlands, Switzerland, Belgium, Sweden, Austria, Norway, Denmark, Czech Republic, Rest of Europe |
| Asia Pacific | China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Singapore, Malaysia, Philippines, Vietnam, Thailand, Bangladesh, Rest of Asia Pacific |
| Middle East and Africa | GCC Countries, South Africa, Nigeria, Egypt, Turkey, Morocco, Ethiopia, Algeria, Israel, Iran, Iraq, Kenya, Rest of MEA |
Professional Hair Care Products Market Research Report Covers In-depth Analysis on:
- Professional hair care products market detailed segments and segment-wise market breakdown
- Professional hair care products market dynamics (Recent industry trends, drivers, restraints, growth potential, opportunities in professional hair care products industry)
- Current, historical, and forthcoming 10 years market valuation in terms of professional hair care products market size (US$ Mn), share (%), Y-o-Y growth rate, CAGR (%) analysis
- Professional hair care products market demand analysis
- Professional hair care products market regional insights with region-wise market breakdown
- Competitive analysis – key companies profiling including their market share, product offerings, and competitive strategies.
- Latest developments and innovations in professional hair care products market
- Regulatory landscape by key regions and key countries
- Professional hair care products market sales and distribution strategies
- A comprehensive overview of the parent market
- A detailed viewpoint on the professional hair care products market forecast by countries
- Mergers and acquisitions in professional hair care products market
- Essential information to enhance market position
- Robust research methodology
- Frequently Asked Questions -
What key trends are driving the professional hair care products market?
Key trends include increasing consumer demand for organic products, innovations in hair treatment technologies, and rising awareness about scalp health among professional stylists and consumers.
What factors are influencing the growth of the professional hair care market?
Factors include growing disposable income, evolving beauty standards, and increasing demand for customized and premium hair care solutions globally.
Why is a market research report critical for manufacturers in this industry?
A market research report provides valuable insights into industry trends, competitive landscapes, consumer behavior, and future opportunities, enabling data-driven decision-making for strategic growth.
