Rosemary Extract Market Report

Rosemary stimulates hair growth. It is also effective in treating acne and has strong antibacterial effects. This reduces pore size and provides blemish-free skin. Rosemary extracts aid in the reduction of under-eye bags by enhancing fluid retention in the skin. Another reason for its popularity is its use in cleansers and deodorants, which naturally fight odour. Body odour is caused by benign bacteria, which are eliminated by rosemary essential oils and rosemary fragrances, which also limit the proliferation of these odorous components. In folk medicine, rosemary, Rosmarinus officinalis L. (Labiatae), has been used to cure a Several illnesses. According to the National Center for Biotechnology Information, rosemary includes essential oils and alkaloids that have the highest therapeutic benefits as anti-inflammatory and antioxidants. Rosemary has antidepressant properties, making it an important medicinal application of the product.

The culinary sector's expansion is expected to have a favourable influence on rosemary markets. During the forecast period, the average volume of herbs used in culinary arts is anticipated to increase. This signifies that manufacturers will have a number of lucrative opportunities in the culinary market in the approaching years. "Clean label" is a standard adopted by several companies in the food sector in response to demand from consumers for healthier food options. People began to prefer natural extracts as food additives as a result of growing awareness about artificial additives and their negative effects on health. These products increase shelf life while also promoting the "Clean Label" concept. Along with this, it is anticipated that demand for rosemary will largely be led by the food industry.

The high costs associated with extracting rosemary essential oils and extracts stem from the need for specialized equipment and sophisticated processes. Additionally, the requirement for premium raw materials further elevates production expenses, posing challenges for smaller enterprises. Conflicts in the availability of high-quality rosemary plants, influenced by varying climate conditions and agricultural practices, can disrupt supply chains and drive up prices. These factors collectively contribute to the market's constrained expansion potential.

Furthermore, in the rosemary extracts market, shifting consumer preferences towards alternative natural or synthetic extracts could hinder demand for rosemary-based products. For instance, an increasing interest in other herbal extracts or essential oils might divert consumer attention and reduce rosemary extract sales. Additionally, some individuals might experience allergies or sensitivities to rosemary or its derivatives, potentially limiting their application in certain products. These factors could collectively impact the market's growth and influence the demand dynamics for rosemary extracts.

Major industry leaders utilize strategies that focus on launching new products, merging with competitors, and purchasing companies to grow their customer base and enhance their range of products. In July 2024, Syensqo acquired a controlling stake in Azerys, a company specializing in rosemary extraction with assets in El Jadida, Morocco. Azerys is renowned for producing 100% natural, non-GMO rosemary-based preservatives that meet consumer demands for natural food ingredients. This strategic acquisition enhances Syensqo’s portfolio, complementing their expertise in natural vanillin derived from rice bran and expanding their capabilities in renewable consumer solutions. This move marks a significant advancement in the rosemary extracts market, reinforcing Syensqo's commitment to sustainable and natural food preservation.

In addition, in March 2023, Aliver's Rosemary Oil entered the European market, quickly gaining popularity and outperforming many established brands. This oil, made from pure rosemary extract, has won acclaim for its high quality and effectiveness, due to Aliver's commitment to natural ingredients. Users have praised its benefits, including enhanced skin health, improved mental clarity, and reduced stress, solidifying Aliver’s reputation in the beauty and health sector. The oil's refreshing aroma and potent benefits have made it a standout choice for European consumers.

Herbal extract demand is rising in the nutraceutical sector of North America. Rosemary extracts are in high demand in North America due to its nutritional, safety, and therapeutic properties. The demand for herbal foods is increasing owing to increased interest in many research sectors such as Ayurveda, food industry, and pharmaceutics. Herbs are used in BBQ sauce in Latin America to give it an authentic flavour. Consumers in this region prefer traditional herb and spice extracts in pickles, soups, sauces, and even ice creams since herbs and spices extend the shelf life of the food without adding salt and sugar that increase calories. The growing trend towards aromatherapy in Western Europe is having a favourable influence on the rosemary extract industry, as 84% of aroma therapists use rosemary oil in their treatments. While in Eastern Europe, particularly in Russia, consumers prefer to use environmentally sustainable culinary ingredients such as herbs and spice extracts, which are mostly grown in Russia and Poland. The Russian government is also subsidising farmers in order to enhance the local herb and spice market. Increasing demand for processed foods and drinks, as well as rising per capita income in emerging countries such as Asia Pacific, are anticipated to boost the use of rosemary extract as a food preservative.